Marketing support for owners of holiday cottages

Promote your cottage on a budget

Welcome

with 2 comments

Welcome.

This website is for owners of holiday cottages and it’s purpose is to introduce them to new ways to help market and promote their holiday homes. Whilst it has been written primarily for owners in Northumberland it is in fact equally applicable to any cottage in the UK.

We have kept each post brief and to the point. There are no distractions, just plenty of interesting advice.

Whilst all the articles are interesting we would suggest the top five are  :

1. Google places. Your only chance to compete with the larger agencies and directories.It’s free and low maintenance.

2. Repeat visitors. The only way you will get the high occupancy rates. Whilst mainly free the marketing work here can be time consuming.

3. Review websites like Tripadvisor. These review websites are both a problem and a challenge. You have to learn how to manage them to your advantage.

4.Your own website. It takes time to get going and rarely will bring enough business to replace agencies. But you can be up and running for nothing or for a minimal cost. The sooner you commit the better.

5. Videos and Youtube. You can get videos either for free or have a professionally produced video at a decent rate. With faster broadband access this is now very important.

Why are you explaining all these marketing secrets, the advice would cost many thousands of pounds in consultancy fees?

Answer: We know that 2013 is going to be a hard year for cottage owners. Using some of these tips will definitely help improve your bookings. You can save a lot of money by doing it yourself but be warned some of the advice will take up a lot of your time. Alternatively you can pay a marketing professional or persuade your holiday letting agent to help.

Would you like confidential financial and tax help with no charges? Just for holiday cottage owners or anyone thinking of buying a holiday cottage you can contact me through this website.

If you would like to discuss any of these issues please contact us by email on bookourcottage@gmail.com

Our sponsor can also help answer questions.

Google+

Written by Vicky

December 12, 2011 at 11:21 am

2 Responses

Subscribe to comments with RSS.

  1. I couldn’t agree more with the first point. Google places is great way to find a cottage in the location you require. Type ‘holiday cottage wales’ into Google maps and see how you can move around and zoom in to find the location you require. Its takes about 10mins and a few pictures to get going on Google place and as mentioned its free.

    Also its worth thinking and reading around what the best website name would be for your potential new site. Keywords are king and you should read about them prior to registering your website.

    Neil

    February 21, 2012 at 3:37 pm

    • Thank you Neil.

      Key words are indeed King at the moment.

      Colin

      Vicky

      March 7, 2012 at 11:20 am


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s